A.C. Lighting Inc., distributor of lighting and rigging technologies, announces the appointment of Fred Mikeska to the newly created position of Executive Vice President of Sales, and joining the Board.
Reporting to the newly appointed President, Jean-Louis Blanchard, Mikeska will lead the sales and brand management teams to enhance lead generation and prospect engagement, and collaborate with A.C. Lighting Inc.’s leadership team to develop and execute short- and long-term business strategy.
“It is my honor to appoint Fred to the newly developed position of Executive Vice President of Sales,” remarks Blanchard. “Fred’s industry knowledge and go-to-market sales strategies are widely recognized across the industry by some of the industry's most influential people, customers, and manufacturers. Fred’s success with A.C. Lighting Inc. building top-performing sales teams, and developing long-term customer relationships will lead Fred to success in the development of business strategies.”
“Passionate about the success of others, Mikeska takes pride in working to elevate the customer base, identify new business opportunities, and develop new and strategic sales approaches for major accounts. He also uses these skills to mentor, develop, and lead his team in their success,” the announcement states.
As Executive Vice President of Sales, Mikeska will have a key role to play at the executive level, as a member of the board, and in the governance of the company, to meet the company's objectives to build a client-centric company.
For over eighteen years, Fred Mikeska has played a leading role in the lighting industry, specifically as the Vice President of Sales for A.C. Lighting Inc. He has led the company and his team to significant sales growth, including many successful product launches.
“I am revered to be taking on the new responsibilities that come with my new role,” explains Fred. “I look forward to working with our amazing customers to develop and grow their businesses, and to mentor and develop my team’s success.”
The announcement concludes, “As Executive VP of Sales, it is Mikeska's mandate to oversee and drive the company’s overall growth, developing deeper customer relationships and new levels of customer service across North America.”
