SoundPro, a distributor of professional and commercial audio, video, and lighting products, has asked leading experts to join forces and form the company’s first advisory board to help shape the company’s customer experience and give tactical advice, as they implement their vision for the future.
“Sound Productions does not want to be another vending machine,” says SoundPro CEO, Joshua Curlett. “We want to create a better way to serve our industry and preserve what makes us special - our people.”
The release from SoundPro states: “It is important that we lead with culture and that we remain humble at every level, always asking ourselves what is best for the customer and letting that guide our decisions. The formation of this advisory board allows us to surround ourselves with experts in different areas who will help us ask the tough questions and provide an outside, high level perspective, so we can continue to make ourselves better. We are thrilled to welcome these established leaders to the SoundPro Advisory Board.”
Sound Productions has appointed: Charles Kitch, Craig Johnson, and Jonathon Curlett.
Charles Kitch
Charles Kitch is the Founder and former CEO of Sound Productions. Charles’ passion and drive for the industry helped create an organization that has evolved, through the generations, and remained an industry leader in customer service. Charles took Sound Productions from its origins in backline, serving the biggest artists of the time, to add consignment sales to serve a growing customer base. Under his leadership, Sound Productions arrived at its current structure with Business Units in New Product Sales, Consignments, and Backline/Rentals. “His passion and drive help everyone around him be more successful and that continues to be a thriving legacy left by Charles,” the release states. Charles is also actively involved in advocating for others in various charities he and his wife are passionate about.
Craig Johnson
Craig Johnson is CEO of BigName Commerce. BigName Commerce is a collection of internet companies specializing in customized products for businesses, organizations and consumers worldwide. Prior to BIGNAME Commerce, Craig served as CEO of Full Compass Systems, a national leader in professional audio, video, lighting and musical instrument sales. He also spent 12 years in various senior level roles at Musician’s Friend, including CEO, and held the position of CEO at Nasco, Harry & David, and Gibson Guitar. Mr. Johnson is currently on the Advisory Board of Gardener’s Supply Company and is a former member of the Board of Directors of the Institute for Supply Management.
Jonathon Curlett
Jonathon Curlett is CFO of Cultivate Behavioral Health & Education. Cultivate Behavioral Health & Education provides Applied Behavioral Analysis Therapy to children with autism and other developmental disabilities in Central Texas. He has a diverse background including industry experience in manufacturing, distribution and healthcare. Jonathon has participated in numerous mergers and acquisitions on both the buy and sell sides throughout his career. “He has worked in numerous small private and large public companies over the years in key strategic and finance executive roles bringing a disciplined perspective to the Advisory Board. Jonathon has a passion for innovation and strategy, blending together key aspects of finance and operations to help companies achieve their goals,” the announcement continues.
For more information about Sound Productions, visit www.soundpro.com.
