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Paul Clifford

Is your live stream everything you want it to be? If not, it's likely that budget is part of the reason why. Here, some simple (inexpensive) improvement measures. more

Sep 5, 2017 5:35 PM Education

There are a lot of advantages to recording and then editing your church's services, as opposed to live streaming. So why live stream? Here are six compelling reasons. more

Education

Just because you can, doesn't mean you should. This is not meant to be a discouragement, but a preflight checklist to make sure your streaming ministry won’t crash and burn. more

Education 1 Comments

Do you use the same strategy for streaming to individuals as you would to a satellite location? If not, what should you do differently? more

Education

First it was YouTube, then FaceBook, then Twitter, now Instagram and Snapchat are getting into the live streaming game. Which is best for your streaming ministry? more

Education 1 Comments

The process of live streaming has been streamlined in recent years, so it’s easy to believe that it’s all quite simple. This has led to a lot of misconceptions. more

Education 2 Comments

Many churches are reporting their YouTube accounts being pulled with no notice and their archives deleted. Is YouTube's free service worth it? more

Education 5 Comments

Churches that already do IMAG are ripe for a particular kind of mistake when they decide to start a live stream. more

Education 3 Comments

Moving from a single camera to multiple-camera operation adds cost and complexity, but the results are worth it. Here's why. more

Education

Some reasons why the free services may not be the best option and how to make a smooth transition to paid more

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A technically imperfect ministry that changes lives is better than a perfect one that affects no one. Concentrate on changed lives and watch criticism slide off of the ministry. more

Education 1 Comments

Just as the invention of the motion picture camera changed story telling over a century ago, the 360-degree camera is poised to change it again today. more

Education 1 Comments

Treat your live stream as you would a new satellite campus. It starts with the audience. more

Education 1 Comments

When adding a live stream, don’t settle for a system that “technically works,” but reflects poorly on your church. more

Education 1 Comments

Lines are blurring between video director, lighting director, worship leader and sound engineer. They’re all combining to form something new, different, and perhaps, better than the sum of the parts. more

Education 3 Comments

You can podcast from your smart phone. You can even take video and edit it on your tablet. But, does this mean mobile devices are good for live streaming? Yes and no. more

Education

How do you get from where you are to where you want to be? Here's a hint: Start with audio. more

Education

Shop carefully, not only for resolution, remote controls and fluidity of motion, but also for the right control protocol. The choice of control protocol may make the difference between a system that’s a delight to use and one that no one wants to ... more

Education

So how do you deal with a “tweaker” who wants to “makes things better,” but in fact makes things worse? more

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The more intentional you are about engagement, the more "real" your online community will become. Here are five ways to encourage engagement in your streaming ministry. more

Education 1 Comments

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