Russell Barefield is national sales director, Pro AV at AVer Information Inc., USA
AVer is an award-winning provider of visual collaboration solutions designed to improve productivity. Their product portfolio includes Professional Tracking PTZ Cameras that some churches are now using for streaming services. We take a few minutes to learn more about the company from Russell Barefield, National Sales Director, Pro AV, AVer Information Inc., USA.
Q: What trends or challenges is AVer addressing in the church market?
A: Houses of worship continue to expand their use of technology to reach existing members and to attract new ones both in person and online. Some studies reveal that almost half of U.S. adults have seen someone share their faith online. Part of the challenge for churches is getting the right setup in place with audiovisual equipment, software, internet and streaming service and a production team with limited budget and resources. For larger churches with advanced production environments they just need video equipment that delivers the best quality. AVer can help churches with our lineup of professional Auto Tracking and PTZ live streaming cameras. These are high quality cameras that offer some of the best video quality available for reasonable prices. The auto-tracking features can empower churches with a “set it and forget it” approach as the camera follows your speaker automatically as he or she moves without the need for a professional camera operator.
Q: What products is AVer focusing on for the remainder of 2019 (and early 2020)?
A: AVer currently offers a lineup of 4 Auto Tracking and PTZ Live Streaming cameras along with our easy to use professional camera controller for single or multi-camera management and a number of useful accessories. In 2020 AVer will launch another generation of auto tracking cameras with better features and video quality.
Q: What are the main overall areas of focus or innovation for AVer as a company?
A: AVer has developed excellent quality video and collaboration products for classrooms and boardrooms to stages of all sizes and environments. Our Pro AV cameras are leveraging artificial intelligence technology that is built-into the auto tracking functionality of our tracking models. Users can easily use different tracking modes to set up different zones to follow the speaker in a wide area, on a stage, or with multiple screens. What’s also important is that AVer Pro AV cameras are live streaming-ready so you can get your content online when you’re ready.
Q: What makes AVer unique from other manufacturers?
A: AVer has a long track record for nearly 20 years of delivering quality video and collaboration solutions around the world. Our strong R&D investments and focus on our customers allows us to create innovative solutions to market every year while providing excellent customer experiences. Our industry-leading Pro AV AVerCare warranty program with 3 year protection and 24 hour advanced replacement turnaround also ensure that our customers never experience downtime with their video projects!
Q: What do you want churches to remember about the AVer brand?
A: AVer is a company that is here to serve all churches with excellent video products and customer service to ensure their success!
