StreamGuys introduces a feature that enables broadcasters to maximize their monetization efforts for dynamic ad insertion within on-demand content, such as podcasts.
Complementing the company’s dynamic pre-roll and mid-roll advertising capabilities for live streams and part of its evolving SaaS (Software-as-a-Service) toolset, the on-demand functions deliver advertisements that are most likely to resonate with each listener, while keeping ads timely and relevant for those downloading “long-tail,” evergreen content.
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