ETC now has a new way to connect with end users and lighting and rigging professionals around the globe with the company's new blog, called et cetera… The company's marketing team says the blog came from a desire for a platform to share the interesting projects, ideas and accomplishments that ETC encounters every day. “We want to bring to light the stories and pictures that inspire and drive us, and to capture what is beyond ETC – the ‘et cetera' of our world,” describes ETC Marketing Communications Manager Wendy Orfan.
ETC's blog will be a mix of posts written internally by ETC employees and externally by guest bloggers from inside and outside the industry. Initial et cetera… posts cover topics as varied as a breast cancer awareness event, the Easy-Bake Oven, and a charity that uses low-tech methods to bring light to people with limited access to electricity.
Recurring features on ETC's blog will include stories about former ETC students and interns, programming tips and tricks, interviews with designers and programmers during tech, profiles on certified ETC product trainers, and projects done by students using ETCnomad systems.
ETC is welcoming suggestions for blog-post topics, and encourages readers to contribute their ideas, photos and videos for consideration.
